Sunker Creative Studio Inbound Marketing

Inbound Marketing is the process of attracting the attention of prospects, via content creation, before they are even ready to buy; it’s one of the best and most cost-effective ways to convert strangers into customers and promoters of your business.

The difference between inbound and outbound marketing is subtle and often the lines between the two are blurred. … Inbound marketing is necessary to replenish your sales pipeline with new leads, while outbound marketing helps you track and drive your existing prospects through the buying cycle.

Examples of Inbound Marketing

  • Topical blogs
  • Social media campaigns (Facebook, Twitter, Instagram, Linked In)
  • Search Engine Optimized (SEO)
  • Viral videos
  • Web-based seminars (Webinars)